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America's Choice

  • America's Choice Home Page
  • America's Choice Inner Page
  • America's Choice Home Page
  • America's Choice Inner Page

Location: Washington, DC

This is marketing site to inform users about America's Choice and its wide array of school reform products. Modern Signal's original website design included a large number of content templates and two tiers of navigation to accommodate the extensive and varied content. While the horizontal navigation highlights the product offerings, the vertical navigation on the left presents a more standard organization. We used an accordion navigation that expands and contracts so users can explore what is housed beneath each main menu button, without leaving the current page.

The website design also incorporated an animated area on the homepage that draws users to the site through stories, making an immediate connection with users with imagery, geographic ties and use of compelling numbers and results.

We also consulted America's Choice in requirements gathering to consolidate and centralize their complex assessments processes under one roof. Modern Signal developed the new system's baseline to manage assessment data imports. We developed admin tools to define tests and test questions, and also developed the custom processes to parse and translate imported data into usable data exports.


  • Website Requirements Gathering and Documentation
  • Information Architecture & Wireframes
  • Website Consulting & Strategy
  • Project Management
  • Original Website Design
  • HTML Production
  • ColdFusion Programming
  • Content Management System
  • Flash Development


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    - Kirk Gillis, Managing Director at Zoom Tanzania

  • Modern Signal worked with us to understand our needs and figure out what solution would work best for us. Our Lighthouse CMS is perfectly suited to our website goals. When we later needed to modify the CMS, they again took the time to understand exactly what was  needed and then built that functionality rather than delivering a cookie cutter solution.   

    - Ecosystem Investment Partners

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    - Center for Medicare Education

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    - NALP

  • Modern Signal has been a great partner for us for over the past 10 years.  As our business grew and our needs changed, Modern Signal was able to work with us to adjust our website platform in the ever-changing online world.  Their service and response level has been second to none, and we've been never been happier with our relationship with them.

    - Charm City Run

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    - National Association of Student Financial Aid Administrators

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