Location: Washington, DC
This is marketing site to inform users about America's Choice and its wide array of school reform products. Modern Signal's original website design included a large number of content templates and two tiers of navigation to accommodate the extensive and varied content. While the horizontal navigation highlights the product offerings, the vertical navigation on the left presents a more standard organization. We used an accordion navigation that expands and contracts so users can explore what is housed beneath each main menu button, without leaving the current page.
The website design also incorporated an animated area on the homepage that draws users to the site through stories, making an immediate connection with users with imagery, geographic ties and use of compelling numbers and results.
We also consulted America's Choice in requirements gathering to consolidate and centralize their complex assessments processes under one roof. Modern Signal developed the new system's baseline to manage assessment data imports. We developed admin tools to define tests and test questions, and also developed the custom processes to parse and translate imported data into usable data exports.